Case studies
Marketing Tech | Start-up SaaS | B2B
Lead designer
Deterministic and generative AI solutions designed to verify compliance for highly regulated industries
Workforce Management | SaaS | B2B
Lead designer
Transforming the app experience for Timeero users including sign up, onboarding and the end-to-end features for admins and employees
Generative AI | AI Tools
Product Design/UX Expert
Specialising in MLLM solutions
Reviewing, consolidating and redesigning MLLM solutions for generative AI tools
Design systems
Senior designer
Design systems
Creating, maintaining, scaling and building designs systems
Performing Arts | Health | B2C
Lead designer
Transforming the digital experience
Scaling, redesigning and updating segments of Danceforth using Wix
FinTech | Payments ecosystem
Lead app designer
Increasing app purchase rates by allowing customer to activate and shop promotions
Workforce Management | Start-up SaaS | B2B
Lead growth designer
Time Clock experiences
Transforming the complete user interface and experience to streamline time tracking and payroll accuracy for managers and employees
Medical Health | B2C
Founding web designer
Transitioning the identity, brand, design and build (Webflow) from australianallergycentre.com.au to www.alleviateclinic.au
Marketing Tech | Start-up SaaS | B2B
Lead designer
Scaling for Enterprise
Building rapport, maintaining relationships and designing/shipping solutions to scale Enterprise clients in highly regulated industries
WCAG (Accessibility)
Senior designer
Advocating and implementing accessible platforms
Designing, creating, advocating and implementing designs that adhere to WCAG 2.2
FinTech | Payments ecosystem
Lead app designer
Uplifting the app shopping experience
Easing the customer's purchasing journey (end to end) to improve app usage and purchase rates
Workforce Management | Start-up SaaS | B2B
Lead growth designer
Converting and onboarding clients
Enhancing onboarding and post-conversion experiences to improve retention and drive sustained platform engagement
Lead designer
Responsive design | Web | Mobile | App | Tablet
Responsive design
Scaling designs to be accessible on every platform
About Elaine
I design high-impact products across web and native mobile platforms for B2B/B2C SaaS companies from consumer FinTech apps to enterprise B2B solutions.
With 10+ years in start-up and scale-up environments, including 6 years dedicated to end-to-end product design. I've shipped AI-powered compliance tools for Fortune 500 clients, consumer payment and cash-back experiences, and workforce management platforms.
Testimonials
"Elaine was such a job to work with. She really listened and worked hard to understand our users' experience.
She was very organized and encouraging when we approached what felt like an overwhelming project. I liked meeting with her, she made it very fun.
Her designs were thoughtful and clean and really brought to life what we needed. I would definitely recommend working with her!"